THE POST DETROIT

THE POST DETROIT

THIS SERIES OF CUSTOM EVENT FLYERS WAS DESIGNED FOR THE POST BAR DETROIT, A REVIVED LOCAL FAVORITE ORIGINALLY ESTABLISHED IN THE 1990s AND RECENTLY REOPENED AT A NEW LOCATION IN DOWNTOWN DETROIT. KNOWN FOR ITS BOLD CHARACTER AND STRONG COMMUNITY TIES, THE POST WANTED GRAPHICS THAT CAPTURED THE ENERGY OF ITS RELAUNCH WHILE HONORING ITS PAST.

I ORIGINALLY JOINED THE POST WHILE TRAINING TO BARTEND, BUT QUICKLY REALIZED THEIR MARKETING AND GRAPHICS HAD ROOM TO GROW. I STARTED DESIGNING PIECES THAT FELT MORE CREATIVE, PLAYFUL, AND TRUE TO THE BRAND’S PERSONALITY.MY FLYERS ARE USED AS MARKETING THROUGHOUT THE BAR AND ON SOCIAL MEDIA TO PROMOTE EVENTS AND CONNECT WITH THE POST’S GROWING AUDIENCE.