My creative journey started with a feeling—a pull toward design, identity, and culture. That feeling sparked a personal project, which grew into something much bigger.

Building my brand gave me invaluable, hands-on experience—sharpening my skills in design, branding, business, production, and marketing. This journey didn’t just shape my creative approach—it taught me how to execute ideas with both vision and strategy.

Now, I’m ready to build beyond my own work. I want to pour into projects that inspire me, collaborate with teams that align with my values, and bring the same level of dedication I’ve invested into my brand.
Because truthfully, there’s no better way to understand branding than starting your own first.

I’ve done it all—branding, design, retail, production, manufacturing, packaging, visual merchandising, business strategy, and marketing. This experience taught me how to speak a brand’s language from the inside out.

Through Detroit is Not Dead, I realized my love for branding runs deep. I don’t just create aesthetics—I create identity. And now, I’m ready to pour that same passion into another brand I believe in.

A brand that stands for something. A brand with a story. A brand I can grow with and add real value to.

I’ve built my own—now I’m ready to build with others.